Sephora has a reputation for selling more luxury beauty brands while Ulta has long been considered a retailer for drugstore brands . The reality is that these two stores aren’t so different.
You might be thinking “Are sephora and ulta related companies?”
Let us see if we can figure it out! apparently neither Sephora location suffers cannibalization as a result. Together, these two companies – Ulta and Sephora – dominate the specialty retail market for beauty and cosmetics. Into the fray comes Bluemercury, a Macy’s brand that it acquired in 2015.
While Sephora focuses on luxury brands, ULTA embraces both the upscale and the affordable. Their brands range from high-end , such as MAC Cosmetics and Clinique, to drugstore brands such as Maybelline and Neutrogena.
Can Ulta and Sephora compete?
The states in which Ulta and Sephora might compete for customers include California, New Jersey, and New York . In New York, there are about 23 Sephora locations within five miles of every Ulta store.
If you’re looking for more prestigious brands and sophisticated employees who are true makeup connoisseurs, Sephora has the edge . But if you’re looking for one-stop shopping that includes salon services and drugstore brands alongside a more relaxed environment, Ulta should top your list.
Is Sephora a luxury brand?
Sephora, for its part, still maintains its luxury look and feel in its store environment, but has also partnered with mass-market J. C. Penney since 2006, giving its customers access to a range of Sephora’s luxury-beauty brands .
Like Ulta, Sephora offers more than 25,000 products, but across a pared-down selection of 340 brands. Sephora has supported over 200,000 women and girls with product donations through partnership with Project Glimmer . In 2020, the brand launched a Charity Awards initiative to support organizations that provide critical aid in its communities.
How many Ulta Beauty Stores are there?
Ulta, which was founded in 1990, is the nation’s largest beauty retailer. It boasts more than 1,300 stores across all 50 states, and recently launched Ulta Beauty at Target in 100 Target locations across the United States. It sells over 25,000 products across more than 600 brands.
This of course begs the query “How many Ulta Beauty Stores are there in the US?”
Ulta Beauty operates 1,264 retail stores across 50 states. Sephora operates over 2,600 stores in 36 countries, with over 500 in the US. The states in which Ulta and Sephora might compete for customers include California, New Jersey, and New York. In New York, there are about 23 Sephora locations within five miles of every Ulta store.
Sephora opened its first store in New York City in 1998. Today, there are more than 500 stores across the Americas. Like Ulta, Sephora offers more than 25,000 products, but across a pared-down selection of 340 brands. Sephora has supported over 200,000 women and girls with product donations through partnership with Project Glimmer.
How many Sephora stores are there in the US?
Sephora operates over 2,600 stores in 36 countries, with over 500 in the US. The states in which Ulta and Sephora might compete for customers include California, New Jersey, and New York. In New York, there are about 23 Sephora locations within five miles of every Ulta store. There are roughly 35 Sephoras within five miles of every New Jersey Ulta .
What is Ulta?
ULTA is the only beauty retailer that delivers products across all price points , bringing together prestige and general brand names. Using the data collected from its loyalty program, ULTA offers insights to its brand partners.